Computaleta Secures Samsung Distribution
We’re excited to announce that Computaleta is now the Principal Distributor for Samsung’s advanced Display Solutions, including indoor, semi-outdoor, outdoor, video wall and touch displays.
Samsung is one of the biggest digital signage brands in the world, supplying 25% of all screens worldwide in 2018, with Asia/Pacific one of the fastest growing regions for digital signage applications.
Arlette Farland, Director at Computaleta Group, believes that New Zealand sign and print companies should be spearheading this drive to digital.
“Digital signage is a threat to traditional signage in some end-use applications. Brands are using display screens to get their messages across, and we think our customers are perfectly positioned to provide this service.
“From fabrication and graphics to content on a screen, the value-add our customers can offer to brands whom they already have relationships with, is enormous,” Arlette says.
The move towards customer engagement is going to be significant in the coming years, and digital technology is driving this trend. Sign and print companies have the advantage of merging their knowledge of creative branding, with tech.
As the only Samsung distributor in New Zealand in the sign and display space, Computaleta want to ensure we are offering the industry a complete turn-key solution, including hosting and support for our cloud-based content management software.
Heading up Computaleta’s new Display Division is Dave Watts, former channel manager for Samsung Display with a background in IT and 12 years’ experience providing technical solutions for digital signage applications.
“We’re pleased to have Dave on board, his knowledge will be critical to establishing this market and it shows we mean business. If we’re to support sign companies implement these solutions, we need to have the expertise to help them be successful.” Arlette says.
Computaleta is a trusted supplier to the industry with proven experience opening new markets, which is why Samsung has chosen our company to spearhead its progression in the sign and display industry.
Richard Burton, Samsung New Zealand Head of Display, is very happy with the opportunity this partnership provides.
“Samsung is looking forward to the exciting new opportunities this partnership will bring. Computaleta has a proud history and a great reputation, and we are excited to be able to bring the latest digital signage innovation to signage and graphics industry customers,” Richard says.
If you would like more information about our Samsung digital signage solutions contact firstname.lastname@example.org or give him a call on 027 250 7727.